This Habit Will Put You in the Top 3%
Last week I reviewed my 90-day goals.
I struck out everything I had achieved. Listed what was left. Identified the low-hanging fruit. Checked my finances to support my next moves.
I realised something:
The groundwork was solid. The systems were working. But the life-changing goals?
Untouched.
That’s when something clicked.
The Difference Isn’t Intelligence. It’s Speed.
The gap between high performers and everyone else is simple:
Speed of implementation.
They:
Decide fast
Execute fast
Learn fast
Iterate fast
Most people? They hesitate. They overthink. They procrastinate. They lose focus.
And good ideas die.
The 3% Rule
Brian Tracy once said only 3% of people work from a written list.
The rest wing it.
And hope for magic.
A list does three things:
1. Gives direction to your day
2. Forces prioritisation
3. Maximises ROI on your time
It turns you into the architect of your life.
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How To Use This To Grow Your Brand
1. Review your 90-day goals.
2. Break them into weekly targets.
3. Create a daily list the night before.
4. Identify the two tasks that will matter in 10 years.
5. Do those first.
Not emails. Not scrolling. Not busywork.
The two that move the needle.
For example:
Pitching 50 prospects
Hosting a strategic call
Publishing a positioning post
Building a partnership
Circle them.
Schedule them early.
Do them before anything else.
And here’s the rule:
Do not work outside the list.
Write it. Honour it. Execute it.
Daily.
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Final Thought
Your brand will exist in five years.
The question is:
Will you still be where you are now… Or will you have built what you said you wanted?
Work from a list. Move fast. Execute.
Matthew
