The rate of people who have heard of crypto money has reached 99 percent

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24 Jan 2024
20

According to the "Cryptocurrency Awareness and Perception Research" conducted by the cryptocurrency trading platform Paribu with the support of FutureBright Group this year, the rate of people who have heard of crypto money was found to be 99 percent this year. In addition, the rate of those making transactions doubled compared to last year and reached 25.1 percent.
Paribu, the riptocurrency trading platform, published the fourth Cryptocurrency Awareness and Perception Research, conducted this year with the support of FutureBright Group. Research results; It was gathered under 4 headings: awareness, experience, technology and demographics. According to the research, the rate of people who have heard of crypto money this year was found to be 99 percent. In addition, the rate of those making transactions doubled compared to last year and reached 25.1 percent.

Although transaction rates increased, transaction preferences remained similar to previous years. 60 percent of those who traded preferred Bitcoin. When asked about the purposes of using crypto money; 3 out of every 4 people who heard about cryptocurrency stated that it was used for short-term trading. Cryptocurrency trading platforms are also preferred for research One of the results obtained this year was that 52 percent of those who transacted with crypto money preferred cryptocurrency platforms for their research in this field. Neighborhood advice and internet research are among the other preferred research sources. Another important data regarding trading platforms is the increase in the rate of those who prefer domestic trading platforms. This rate, which was 51 percent last year, increased to 64 percent. It became the second most preferred investment instrument. On the other hand, changes were detected in investment preferences compared to last year. Cryptocurrencies were the second most preferred investment instrument with 29 percent.
Real estate ranked first with 30 percent. Relatedly, 49 percent of those who have heard of crypto money and 75 percent of those who have traded it see it as a reliable investment tool. Real estate is again at the top of this list with 82 percent. In addition to being preferred and trusted as an investment tool, the satisfaction level of those who trade with crypto money has also increased. 86 percent of the participants stated that they were satisfied with the transaction experience and 81 percent stated that they found it easy to trade. Women make more transactions When the demographic data of the research is examined; It was determined that women who heard about crypto money were more interested in trading than men.
While 29 percent of women who heard about crypto money made transactions, this rate was 23 percent for men. From a socioeconomic perspective, the group that made the most transactions was C1 with 60.4 percent, as in previous years. “Awareness and usage rate of crypto money continues to increase” Underlining that the research results vary every year depending on the developments in the sector and markets, Paribu CEO Yasin Oral evaluated the results of the research. Oral said, “The results show us that the awareness and usage rate of crypto money increases every year. Likewise, we observe a significant increase in trust in crypto money. It is possible to say that users' expectations and preferences are clearer than in previous years. "Depending on the dynamics in the sector, we predict that the awareness of other technological concepts that have entered our lives with blockchain, as well as crypto money, will increase in the coming years," he said.

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